"The future might be a joke, what about the present?"
Daniel Cherbuin creates works that blur the boundaries between contemporary art, cinema, popular culture, and philosophy. Drawing from the visual language of advertising, film, fashion, and mass media, he constructs images that are at once seductive, humorous, and intellectually charged.
Through unexpected visual associations and carefully staged compositions, Cherbuin invites viewers to question the images that shape contemporary culture. His recurring motifs—swimming pools, eyes, automobiles, glamorous figures, and fragments of everyday desire—become symbols within narratives that oscillate between irony and nostalgia, fiction and reality.
Influenced by both underground culture and cinematic storytelling, Cherbuin transforms familiar imagery into layered reflections on perception, aspiration, and the absurdities of modern life. Beneath their playful surfaces, his works reveal a sophisticated exploration of contemporary visual culture and the ways in which images influence our collective imagination.